Re/Max acquisition shakes up east-end real estate scene

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Cumberland-based Re/Max Citywide Realty has acquired another Re/Max franchise, Clarence-Rockland’s Riveria 2000.

Ian Charlebois is the owner of RE/MAX Citywide Realty Inc.

By Jacob Serebrin

The acquisition is intended to “secure us in the east end,” said Ian Charlebois, the owner and broker of record at Citywide.

He said the acquisition will also help build his company’s market share. According to Mr. Charlebois, Riveria 2000 has the biggest market share in Rockland and Embrun. Together, he says the two brokerages will now have the largest share east of Trim Road.

Mr. Charlebois said this is the latest part of his plan for growing the business.

The 27-year old bought the Citywide franchise around two years ago and he said that, since then, he’s doubled the brokerage’s sales. Its head count also grew from seven to fourteen.

With the new acquisition that number will double again. Mr. Charlebois said he’s keeping Riveria’s entire staff. That includes its former owner, Luc Joly, who will return to a strictly sales role.

Riveria’s biggest selling point is that “it was an existing Re/Max franchise, so I knew without looking at the balance sheet that they were productive,” he said. “They already bought into the brand.”

Mr. Charlebois said he plans to keep growing his business by supporting his agents.

“They’re independent entrepreneurs,” he said. “I’m going to work with these entrepreneurs to help them build their businesses.”

Geographic location: Rockland, Trim Road

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