Air Canada is seeking a credit card partner for its new loyalty program which it says will help improve the bond with passengers and drive increased profits.
The airline expects agreement will allow it to expand its presence in certain regional markets.
"These are not global hubs that can handle dozens and dozens of aircraft on the ground at a single time."
Carrier posts $48.4M Q2 profit
Since 2008, Air Canada has offered non-stop service from Ottawa (YOW) to Frankfurt, Germany (FRA).
Air Canada's plans to develop its own frequent flyer program are one of several digitization initiatives the airline is pursuing to meet the varying needs of its 45 million passengers a y
Air Canada says a 16 per cent increase in operating costs due to higher fuel prices and other items has resulted in a $37-million loss for the first quarter.
The trip from Ottawa to Manhattan is about to get slightly longer aboard the country’s largest airline.
Ottawa rates high as an overall travel destination in a new survey, but the city lags behind other many major Canadian cities in air access and needs to better define its identity in mark