Local luxury car dealership on road to expansion

Star Motors

A prominent local luxury car dealership is gearing up to expand its footprint in the south end of the city.

Star Motors of Ottawa, a family-owned business that has been selling Mercedes-Benz vehicles since the late 1950s, says it’s purchased a one-acre property next door to the existing dealership at 400 West Hunt Club Rd. and plans to use the additional land to showcase its inventory on an outdoor lot. A Tim Hortons restaurant that currently occupies the site at 430 West Hunt Club Rd. will be demolished.

In an email to OBJ on Wednesday, Star Motors vice-president and general manager Yves Laberge said a planned expansion of the dealership building will be delayed as a result of the COVID-19 pandemic. He said the additional property will give the business the “much-needed space to allow our guests a pleasant and safe shopping experience.”

Laberge said that despite the widespread economic downturn sparked by measures to limit the spread of the novel coronavirus, the dealership has been encouraged by an uptick in sales over the past few weeks.

Although April saw a “significant decrease” in business over the first three months of the year, Laberge said vehicle sales in May have returned to last year’s levels.

“We have been pleasantly surprised with the continued support from our loyal customers,” he said.